{"id":6455,"date":"2026-01-23T10:38:00","date_gmt":"2026-01-23T09:38:00","guid":{"rendered":"https:\/\/www.adclofent.com\/?p=6455"},"modified":"2026-01-25T22:46:46","modified_gmt":"2026-01-25T21:46:46","slug":"estrategia-2026-artesana-de-clofent","status":"publish","type":"post","link":"https:\/\/www.adclofent.com\/ca\/estrategia-2026-artesana-de-clofent\/","title":{"rendered":"Estrat\u00e8gia 2026 d\u2019Artesana de Clofent: m\u00e9s I+D aplicada, m\u00e9s garanties de qualitat i m\u00e9s sostenibilitat real"},"content":{"rendered":"\n<p>El 2026, el mercat dels teixits t\u00e8cnics no premia les promeses: premia la&nbsp;<strong>capacitat de validar<\/strong>,&nbsp;<strong>industrialitzar<\/strong>&nbsp;i&nbsp;<strong>complir<\/strong>&nbsp;amb est\u00e0ndards de qualitat i regulaci\u00f3. A Artesana de Clofent (AdC), l\u2019estrat\u00e8gia d\u2019aquest any es basa en dos pilars operatius molt clars:&nbsp;<strong>(1) innovaci\u00f3 i desenvolupament a mida<\/strong>&nbsp;i&nbsp;<strong>(2) qualitat certificada i sostenibilitat aplicada<\/strong>.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1) 2026: accelerar el desenvolupament t\u00e8cnic (Clofent Corporation)<\/h2>\n\n\n\n<p>La difer\u00e8ncia entre una prova i un projecte s\u00f2lid \u00e9s el mateix de sempre:&nbsp;<strong>dades i criteri t\u00e8cnic<\/strong>.<\/p>\n\n\n\n<p>A&nbsp;<strong>Clofent Corporation<\/strong>, el laboratori analitza les mat\u00e8ries i productes utilitzats en fabricaci\u00f3 i tamb\u00e9 variables clau com&nbsp;<strong>acabats, elasticitat, rentat, resist\u00e8ncia i durabilitat<\/strong>. I el Departament d\u2019Innovaci\u00f3 treballa&nbsp;<strong>projectes a mida<\/strong>, amb estudi complet del teixit i&nbsp;<strong>homologaci\u00f3 de l\u2019aplicaci\u00f3<\/strong>.&nbsp;<\/p>\n\n\n\n<p>Aix\u00f2, per a marques i fabricants, es tradueix en una cosa molt concreta:&nbsp;<strong>menys iteracions a cegues i m\u00e9s seguretat a l\u2019hora de decidir<\/strong>.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.adclofent.com\/es\/clofent-corporation-fabrica-elasticos\/\"><strong>M\u00e9s sobre I+D+I i capacitat t\u00e8cnica<\/strong><\/a><strong>.<\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2) Innovaci\u00f3 \u00fatil: funcionalitats que aporten valor al producte final<\/h2>\n\n\n\n<p>La innovaci\u00f3 que importa \u00e9s la que resol un problema d\u2019\u00fas o aporta un avantatge competitiu.<\/p>\n\n\n\n<p>AdC treballa una l\u00ednia de&nbsp;<strong>teixits t\u00e8cnics<\/strong>&nbsp;amb propietats com&nbsp;<strong>transpirabilitat, conductivitat, a\u00efllament t\u00e8rmic, microencapsulat o antibacteri\u00e0<\/strong>, entre d\u2019altres, per donar&nbsp;<strong>valor afegit<\/strong>&nbsp;i respondre a necessitats de sectors com el m\u00e8dic, l\u2019esport, la prevenci\u00f3 laboral o la veterin\u00e0ria.&nbsp;<\/p>\n\n\n\n<p>Aquest \u00e9s un focus molt 2026: materials i acabats orientats a rendiment i aplicaci\u00f3 real, no a cat\u00e0leg.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3) Departament comercial: consolidar creixement i obrir nous mercats amb criteri t\u00e8cnic<\/h2>\n\n\n\n<p>El creixement sostingut no ve nom\u00e9s de vendre m\u00e9s, sin\u00f3 de&nbsp;<strong>vendre millor i en els mercats adequats<\/strong>.<\/p>\n\n\n\n<p>El 2026, el departament comercial d\u2019Artesana de Clofent t\u00e9 un paper clau en l\u2019estrat\u00e8gia global de l\u2019empresa: mantenir la relaci\u00f3 amb clients consolidats, detectar noves oportunitats i obrir mercats on el valor t\u00e8cnic i la capacitat de desenvolupament a mida s\u00f3n diferencials.<\/p>\n\n\n\n<p>Aquest enfocament comercial es basa en:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Coneixement profund del producte<\/strong>\u00a0i de les seves aplicacions reals.<\/li>\n\n\n\n<li><strong>Acompanyament t\u00e8cnic-comercial<\/strong>\u00a0durant tot el projecte, des de la definici\u00f3 de necessitats fins a la validaci\u00f3 final.<\/li>\n\n\n\n<li><strong>Capacitat d\u2019adaptar<\/strong>\u00a0propostes a normatives, requisits i expectatives de nous sectors i mercats internacionals.<\/li>\n<\/ul>\n\n\n\n<p>Aix\u00f2 permet a Artesana de Clofent cr\u00e9ixer amb solidesa, entrar en entorns m\u00e9s exigents i construir relacions comercials a llarg termini basades en confian\u00e7a, consist\u00e8ncia i criteri t\u00e8cnic.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Qu\u00e8 significa aix\u00f2 per als teus projectes el 2026?<\/h2>\n\n\n\n<p>Si ho aterrem a beneficis pr\u00e0ctics, l\u2019estrat\u00e8gia 2026 d\u2019AdC apunta a:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Menys risc t\u00e8cnic:<\/strong>\u00a0assaig i validaci\u00f3 (elasticitat, rentat, resist\u00e8ncia, durabilitat).\u00a0<\/li>\n\n\n\n<li><strong>M\u00e9s velocitat de desenvolupament:<\/strong>\u00a0projectes a mida amb estudi complet i homologaci\u00f3 d\u2019aplicaci\u00f3.\u00a0<\/li>\n\n\n\n<li><strong>M\u00e9s confian\u00e7a comercial:<\/strong>\u00a0certificacions que faciliten homologacions i entrada a mercats exigents.\u00a0<\/li>\n\n\n\n<li><strong>M\u00e9s valor al producte final:<\/strong>\u00a0funcionalitats t\u00e8cniques enfocades a aplicacions reals.\u00a0<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Tens un projecte t\u00e8xtil t\u00e8cnic per aquest 2026?<\/h2>\n\n\n\n<p>Si necessites desenvolupar un teixit a mida, validar prestacions o assegurar compliment i consist\u00e8ncia de producci\u00f3,&nbsp;<a href=\"https:\/\/www.adclofent.com\/es\/contacto-fabricante-tejidos-tecnicos\/\">contacta amb l\u2019equip<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>El 2026, el mercat dels teixits t\u00e8cnics no premia les promeses: premia la&nbsp;capacitat de validar,&nbsp;industrialitzar&nbsp;i&nbsp;complir&nbsp;amb est\u00e0ndards de qualitat i regulaci\u00f3. A Artesana de Clofent (AdC), l\u2019estrat\u00e8gia d\u2019aquest any es basa en dos pilars operatius molt clars:&nbsp;(1) innovaci\u00f3 i desenvolupament a mida&nbsp;i&nbsp;(2) qualitat certificada i sostenibilitat aplicada.&nbsp; 1) 2026: accelerar el desenvolupament t\u00e8cnic (Clofent Corporation) La&#8230;<\/p>\n","protected":false},"author":2,"featured_media":6456,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[11],"tags":[],"class_list":["post-6455","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticies"],"acf":[],"taxonomy_info":{"category":[{"value":11,"label":"Noticies"}]},"featured_image_src_large":["https:\/\/www.adclofent.com\/wp-content\/uploads\/2026\/01\/Blog-Gener-2026-1024x683.jpg",1024,683,true],"author_info":{"display_name":"Artesana de Clofent","author_link":"https:\/\/www.adclofent.com\/ca\/author\/imma\/"},"comment_info":0,"category_info":[{"term_id":11,"name":"Noticies","slug":"noticies","term_group":0,"term_taxonomy_id":11,"taxonomy":"category","description":"","parent":0,"count":50,"filter":"raw","cat_ID":11,"category_count":50,"category_description":"","cat_name":"Noticies","category_nicename":"noticies","category_parent":0}],"tag_info":false,"_links":{"self":[{"href":"https:\/\/www.adclofent.com\/ca\/wp-json\/wp\/v2\/posts\/6455","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.adclofent.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.adclofent.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.adclofent.com\/ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.adclofent.com\/ca\/wp-json\/wp\/v2\/comments?post=6455"}],"version-history":[{"count":1,"href":"https:\/\/www.adclofent.com\/ca\/wp-json\/wp\/v2\/posts\/6455\/revisions"}],"predecessor-version":[{"id":6460,"href":"https:\/\/www.adclofent.com\/ca\/wp-json\/wp\/v2\/posts\/6455\/revisions\/6460"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.adclofent.com\/ca\/wp-json\/wp\/v2\/media\/6456"}],"wp:attachment":[{"href":"https:\/\/www.adclofent.com\/ca\/wp-json\/wp\/v2\/media?parent=6455"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.adclofent.com\/ca\/wp-json\/wp\/v2\/categories?post=6455"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.adclofent.com\/ca\/wp-json\/wp\/v2\/tags?post=6455"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}